Show up first when your customer is already looking for you.
With Google Ads we put you in front of people so they find you before your competition.
Have you tried this already?
You paid an agency that ran Google Ads and brought you empty clicks.
You tried Google Ads yourself. You went into the platform, got lost among campaign types, keywords and bids, and in the end you couldn't launch your campaign.
You hit "launch" and Google burned your budget on clicks from people who didn't buy.
You showed up on top on Google, people clicked, visited your site, but left without messaging you.
You got good positions but paid more than you sold.
You asked a nephew, a cousin, "someone who knows Google", but that didn't work either.
"Google Ads doesn't work for my business."
How is it going now?
You know people search Google for what you sell. But you don't know how to show up in front of them.
Your organic position is unstable. Sometimes you show up first, sometimes you don't.
Whenever you need more sales, you don't know what to do. You don't have a concrete mechanism to bring in customers.
Your website is there, but you don't know whether it converts.
You know Google Ads exists, but you don't know what it's like or how to start.
What happens if nothing changes?
Your competition keeps showing up on top on Google. Every customer who searches finds them first.
You have no way to increase sales when you need to. If a crisis comes, you don't know what to do.
You'll keep watching others grow.
Your business stays dependent on word of mouth and walk-ins.
In 2-3 years, the same business in the same place. Only you, more tired.
But it can also look like this:
When someone searches on Google, you show up first.
New customers every day who already know what they want. They come straight to buy.
You know exactly how much each new customer costs you. You know what makes you money and what doesn't.
You know how much to invest next month to sell more.
If you want more sales, you add budget and bring in more customers. If you want fewer, you lower it.
You stop watching others grow.
In the long run you can scale your business.
But what is Google Ads?
It's Google's advertising platform. It lets you show up at the top of the search results when someone searches for what you sell. It helps you:
Reach people who intend to buy TODAY.
Show up before your competition.
Measure everything
How much each customer costs you, which keyword converts, which ad performs best, which time of day works best.
Scale
When something works, you add budget and bring in more customers.
Buuut your website has to be good.
We're going to send a lot of traffic to your site. If your website is bad, old, slow, or it isn't clear how to contact you, this isn't a good fit for you.
If you need a good website just message me . I can also build you a good landing page for your ads. (see the page for Websites)
My commitment to my clients:
Marketing has to bring results. Otherwise there's no point in continuing to work.
My commitment is to work as hard as possible to make your campaign work, to be honest in the reports, and to cut anything fast if it has no return.
Google Ads is for you if:
Your product or service is something people actively search for on Google.
Your customer decides fast and is looking for who to buy from; they don't need convincing.
You have a business that solves a specific need or an emergency.
You have a solid website (or you're willing to build one before starting).
Google Ads is NOT for you if:
Your website is old, slow, confusing or makes it hard to contact you, and you're not willing to fix it.
You don't want to invest consistently month after month.
You want to try it "to see what happens" with a small budget.
Your product is something people don't search for because they don't know it exists (that's Meta Ads).
How do we start?
Discovery call
I get to know your business, your customer, what you sell, how competitive your trade is on Google and what state your website is in.
Proposal
I tell you what you should do first, what the setup costs, what the retainer costs, what ad spend I recommend, and whether we need to touch your website.
Sales call
we go over the proposal together, adjust whatever is needed, I answer questions, you confirm.
Onboarding call
you give me access (Google Ads, Analytics, Search Console, website), detailed info, keywords, geography and the conversions to track.
Full setup
keyword research, campaign structure, ad copy, conversion tracking, etc.
Monthly maintenance
the campaign runs, I optimize it every week, I send you a report every week and we keep adjusting.
Some of the things we build in the setup:
Every case is different. It depends on the trade, the competition, your website, your market. Some of the things that go into it:
Business study: product or service, competition, what people search for, what opportunities exist.
Keyword research: which terms are worth pushing, which to avoid (negative keywords), and what intent each one has.
Custom campaign structure: defined around your goals and your market. There are many possible formats.
Ad copy: headlines, descriptions, extensions, all built to convert your ideal customer.
Conversion tracking: setup so we know which clicks turn into customers. GA4 and/or Google Ads Conversion setup, as needed.
Review of your website/landing page: if it needs adjustments.
QA before launch: we test everything, check tracking, check conversions.
And every month:
Ongoing control and optimization: keywords, bids, negatives, ads, audiences.
Data analysis: which keyword converts, which doesn't, which time of day performs, etc.
Weekly report: what was done, what results it brought, next steps, what can be improved, proposals.
Recommendations based on the opportunities that come up (new keywords, new formats, market changes).
If during the month you need a bigger change, a new campaign, a new landing page, a different format for a specific offer. We look at a separate proposal.
How much does it cost?
Setup and monthly maintenance prices are calculated based on what your business needs. Message me and we'll book a call to look at your business.
Not sure whether you need Google or Meta?
is for reaching someone who is already looking for you (a specific service, an emergency, a spare part).
Frequently asked questions
Because people coming from Google already intend to buy. If your site is slow to load, hard to understand, or doesn't show how to contact you quickly, they leave. You end up paying for clicks that don't convert.
We talk about it in the discovery call. I can build you a website or a dedicated landing page (see the Websites page), and we start Google Ads once the foundation is ready.
Google Ads can bring clicks from day 1, but serious optimization (knowing which keyword converts, which doesn't, how to adjust bids) needs data. Realistically it takes 4-8 weeks to have a fine-tuned campaign. Before that, it's constant adjustments.
Because every business is different. Each business has its own way of operating, the kind of campaigns it needs, and how much work each one takes.
The overall minimum I recommend is Gs. 1,500,000 / month. For many trades the minimum is higher. I'll tell you after the discovery call.
No. If you want to stop, you give 1 month's notice and that's it. Buuut stopping after month 1 won't give you real conclusions. The reasonable minimum is 2-3 months to draw conclusions.
Could be. If you sell something people don't search for because they don't know it exists, or something driven by desire or impulse, Meta is probably better. Watch the video above.
Yes. I work with local businesses that are willing to invest consistently.
Ready to show up first in searches?
Message me on WhatsApp with your name, your business name and what you sell. We'll set up a discovery call and see whether Google Ads is what you need.
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